This year, I had the chance to give a conference on the Web at Quebec 2015 , on Neuromarketing applied to the Web. At the request of certain participants, I am pleased to post the content of my presentation online.
4 main steps to get your message across
First, you will find the 4 main steps of Neuromarketing Web in order to successfully get your sales message across to the reptilian brain. According to the Neuromarketing approach, the reptilian brain remains the big decision maker when a visitor is faced with a purchase. Here are these 4 steps:
- Diagnose irritants;
- Differentiate its promise;
- Demonstrate the benefits;
- Deliver to the reptilian.
Then, I present you the order to favor when designing your page. Impact strategies for the reptilian brain complete it all.
Thank you to everyone who attended my conference last Friday, I was blessed with your listening, your interest and your questions.
See you next year? 😉
If you would like a presentation within your organization, I invite you to click on the button below to contact me. Looking forward to seeing you!