Over the past few months, I’ve met with 3–4 Chief Technology Officers (CTOs) who all shared the same reality: they had built a functional product — often a very good one! — but they kept receiving feedback from clients and prospects about their user interfaces and user experience (UX), especially usability: User Experience (UX) Was […]
What Is UX Design?
Understanding UX Today UX design, or user experience design, is all about creating applications, SaaS platforms, and interfaces that truly meet users’ needs… and not just making things pretty (although, let’s be honest, that does matter a little ;)). My work is about understanding what users are trying to achieve, the obstacles that frustrate them, […]
6 Signs Your SaaS Isn’t Delivering a Quality Experience
In today’s market, user experience is the deciding factor between adoption and abandonment. A poorly designed SaaS won’t get a second chance. A confusing interface, overly complex workflows, or a lack of consistency can be enough to push your users… straight to your competitors. Here are 6 clear signs your SaaS application needs a serious […]
The Poor UX of “My Business Account” at CRA
A quick side note: The original version of this post was in French and contained French images. An English equivalent has been digitally created. It’s ringing… “Hello, this is Mr. X from the Canada Revenue Agency. How can I help you?“ – “Hello, I received an email notification that I had mail in my CRA […]
Québec.ca: What it does better than other government sites
Have you heard of Québec.ca ? This is the new Quebec government site that was launched less than a year ago. The initiative draws on good “citizen-centered” design practices and other “centralized” government sites, such as Canada.ca , Gov.uk , Ontario.ca , etc. The ultimate objective of such a platform is to bring together government […]
Design of a Course Registration Process
Putting people at the center of the process to create a simpler, more human, and more accessible enrollment experience.
Improving the Customer Journey to Better Support People Dealing With a Work-Related Injury or Illness
Human-Centered research and public service optimization.
UX at the service of online sales
I had a real shock when I started working in the UX field. I heard repeatedly that it was necessary to meet the needs of the customers rather than the needs of the users for the realization of a Web platform. Wow minute! UX is USER experience. And you, you talk to me about money, […]
How much H1 to put in a page?
I write this article in all humility, simply to share with you research that I had to carry out within the framework of various projects and the conclusions that could be drawn from it. This is a recurring problem, especially with blogs: how much H1 should you put in a web page? What is an […]